MAtt StANTON
Matt leads the Business Development function at KCP with a focus on turning the Digital Transformation insights and research into valuable client-based assets.
He is a marketing professional with over 20 years’ experience across fast moving consumer goods, pharmaceutical and biotechnology sectors. His professional experience spans Global Marketing roles, providing marketing consultancy services for leading International Organisations, along with business start-ups in FMCG, pharmaceutical and biotechnology space.
His expertise covers conceptualising marketing strategy, helping organisations find innovative customer revenue streams and growth opportunities and ‘stress-testing’ business models based on assessment of internal capabilities and external competitive environment using wargaming methodology.
Matt holds an International MBA from NIMBAS, Graduate School of Management, Utrecht, Netherlands.